01 Why A/B Testing Breaks on Social Products Experiment logic changes when people affect each other and treatment spillover is part of the system. Essay · Apr 2026
02 Community Health Is Product Health Healthy communities depend on product choices, moderation systems, and network conditions working together. Essay · Apr 2026
03 Context Collapse Is a Product Failure Audience mixing is not only a social problem. It is a structural product problem in connected systems. Essay · Apr 2026
04 Weak Ties Are a Growth Strategy Weak ties determine whether products stay trapped in closed loops or expand into new networks. Essay · Apr 2026
05 The Stranger Is a Product Role Products behave differently depending on whether they are organizing friends, acquaintances, or strangers. Essay · Apr 2026
06 Bonding vs. Bridging Is a Product Strategy Choice Products do not merely inherit network structure. They help produce it. Essay · Apr 2026